Bean-To-Bar Area | Salon Du Chocolat NY

Bean-to-Bar

Our Bean-to-Bar activation area at Salon du Chocolat NYC, proudly sponsored and organized by CocoaTown, offers an immersive journey into the world of chocolate making.

Each day, CocoaTown will host an in-depth seminar, taking visitors step-by-step through the transformation of raw cocoa beans into smooth, delicious chocolate bars. These sessions will showcase the specialized equipment and artisanal techniques involved, providing a rare, behind-the-scenes look at the craftsmanship behind Bean-to-Bar chocolate.

Check our website for seminar times and don’t miss this unique opportunity to deepen your understanding and appreciation of the chocolate-making process!

Meet CocoaTown:

A Global Leader in Bean-to-Bar Chocolate Innovation

For over 15 years, CocoaTown has been at the forefront of the bean-to-bar chocolate movement, empowering artisans and chocolatiers around the world to craft their own chocolate from scratch. Founded by the dynamic duo of Andal Balu and Dr. Balu Balasubramanian, CocoaTown has become a trusted name in the industry, known for its high-quality equipment, commitment to education, and dedication to sustainable chocolate-making practices.

Andal and Balu’s passion for chocolate goes far beyond equipment—they are devoted to fostering global connections and supporting communities. Through partnerships with nonprofit organizations, they have worked tirelessly to promote entrepreneurship and empower small-scale chocolate makers in underserved areas. Their mission is rooted in creating opportunities for growth, education, and innovation in the chocolate industry, making a meaningful impact worldwide.

🍫 Bean-to-Bar Activation Area at Salon du Chocolat NYC
This March, CocoaTown is bringing their expertise to the Bean-to-Bar Activation Area at Salon du Chocolat NYC. Throughout the weekend, Andal and Balu will showcase the chocolate-making process from raw cacao beans to smooth, delicious bars. Their interactive setup will give attendees an up-close look at the journey of chocolate, from fermentation and grinding to refining and tempering.

🎓 Daily In-Depth Seminars
CocoaTown will also host daily seminars, offering a deeper dive into the bean-to-bar process. These sessions are perfect for anyone interested in learning the science and artistry behind chocolate-making, whether you’re an aspiring chocolatier or simply a chocolate enthusiast. Andal and Balu’s wealth of knowledge and engaging teaching style make these seminars an unmissable part of the show.

🌍 Visit CocoaTown All Weekend
Be sure to visit CocoaTown’s activation area and meet Andal and Balu in person. They’ll be at the show all weekend, ready to share their insights, answer your questions, and inspire you to explore the world of chocolate.

📢 Explore More About CocoaTown

Visit their website: www.cocoatown.com
Watch their educational videos on YouTube: CocoaTown YouTube Channel